Signage

At a retail store, as I waited for customer service, I noticed seven — SEVEN — separate 8.5 x 11 signs posted in different locations.

One was about where certain issues should be addressed. One said that appointments were mandatory. Another was about financing. Another had different details about appointments. One was a hiring ad. Another advertised quick repairs. And one — with just the name of the store as its title — had two paragraphs, each with its own numerical list below.

And this doesn’t even include the various signs telling customers where to stand for social distancing.

This is life. Signs are everywhere, and many of them look the same.

The challenge of our time is not about whether we see the signs. The challenge is knowing which signs matter. Which to read. Which to ignore.

Our burden is one of filtering.

But by finding the right filters, the right guides, and the right mentors — and by being clear about our values and goals — charting the path becomes much easier.